Marketing & Social Media
Sheena joined Manchester Cycling Academy as a volunteer and helps raise our profile with her marketing skills.
She recently decided to set up her own marketing consultancy but with a difference, she set up as a social enterprise. This means parts of her profits are reinvested in other social enterprises and CIC’s, like the one Manchester Cycling Academy have created.
Sport, including weightlifting and running, plays an important part in Sheena’s life and as a mother of teenagers, feels that keeping teenagers involved in sport is vital as its usually the key time when they start to drift away. We are yet to convince her to try out the Velodrome, but you never know!